Research and Markets has announced the addition of the “Global Newspaper Publishing Market 2014-2018” report to their offering.
The Global Newspaper Publishing market to grow at a CAGR of 0.18 percent over the period 2013-2018.
The market is likely to grow rapidly on digital platforms during the forecast period of 2014-2018. To attract consumers, advertisers are coming up with innovative advertisement strategies. They are exploring new ways to advertise their products and brands.
According to the report, the global economy is one of the major factors influencing the growth of the Global Newspaper Publishing market. The stabilizing economy drives the growth of the newspaper industry. The high growth contribution from developing economies such as China and India, and the growing digital platform for news publishing are some other factors affecting the growth of the Global Newspaper Publishing market.
Further, the report states that with the emergence of the digital format, advertisers are splitting their advertising budgets. Moreover, the revenue generated from online advertising is less due to cheaper advertisement space.
The New York Times
Key Topics Covered:
List of Abbreviations
Scope of the Report
Market Research Methodology
Global Economic Conditions
Market Segmentation by Revenue Type
Market Segmentation by Platform
Key Leading Countries
Market Growth Drivers
Drivers and their Impact
Impact of Drivers and Challenges
Trends and their Impact
Key Vendor Analysis