14 Nov 2025 08:53

The Latest

Cairo Design Week launches its first-ever campaign: “Design, So I Can See You”

Premium Content

Netflix’s Third Season of Ads and a Look Ahead at What’s Next

Editor's Pick

Cairo Design Week launches its first-ever campaign: “Design, So I Can See You”

VEON Raises 2025 Outlook, Robust Revenue and EBITDA Momentum, Direct Digital Revenue up 63% YoY

Netflix’s Third Season of Ads and a Look Ahead at What’s Next

Z’ to broadcast DP World ILT20 Season 4, live on TV & OTT platform Zee 5, beginning from 2 December 2025

Matthew Whalley, Managing Director at Ilex Content Strategies, named in PRWeek’s Power Book Middle East 2025

Media-Avataar Insights

GCC ranks 2nd globally as an AI powerhouse

Global retail media ad market nears $200bn

The Dallas Cowboys dominate as the NFL’s leading brand

The total brand value of all 30 NBA teams falls 6% to $10.6 billion

Highly awarded creative ideas are significantly more effective

Podcast

What podcasts teach us about marketing evolution

Asharq Podcasts Brings U.S. Headlines Closer to Arab Audiences

VML on Creativity: Full Series Out Now

New York Festivals Launches ‘Rough Cuts with Thiago Cruz’ Podcast

Podcast publishers expand into video to boost growth

People on the Move

Matthew Whalley, Managing Director at Ilex Content Strategies, named in PRWeek’s Power Book Middle East 2025

Seven Media appoints Sara Raffaghello as Chief Creative Officer

Carla Sertin appointed head of Editorial Content for WIRED Middle East

TBWA\RAAD Appoints Priya Cima as Talent & Organizational Development Specialist

Axis Communications appoints Loubna Imenchal as Regional Director for the Middle East and Africa

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GCC ranks 2nd globally as an AI powerhouse

GCC ranks 2nd globally as an AI powerhouse

Global retail media ad market nears $200bn

Global retail media ad market nears $200bn

UK advertising spend forecast to reach £12bn during this festive period

UK advertising spend forecast to reach £12bn during this festive period

Highly awarded creative ideas are significantly more effective

Highly awarded creative ideas are significantly more effective

LinkedIn’s advertising revenue surges to $8.2bn this year

LinkedIn’s advertising revenue surges to $8.2bn this year

President Trump’s Immigration Shake-Up Creates New Investor Openings

President Trump’s Immigration Shake-Up Creates New Investor Openings

The price of passion: Football fan insights

The price of passion: Football fan insights

GCC food sector poised for steady growth amid evolving consumer preferences

GCC food sector poised for steady growth amid evolving consumer preferences

Travel trends shaping UAE’s tourism and digital marketing landscape

Travel trends shaping UAE’s tourism and digital marketing landscape

The Emirates Group spotlights Emirati women blazing their trail in aviation and beyond

The Emirates Group spotlights Emirati women blazing their trail in aviation and beyond

Meet the Leader

Zoox CEO Aicha Evans: Why It’s OK to ‘Take a Little Bit Longer’ in Tech

Media-Avataar Leadership Talk- Q&A with Jon Hyman, Co-Founder and Chief Technology Officer of Braze

Leadership Perspectives

Seasonality in ecommerce: sell the right things, at the right time- Dave McEvoy, Founder and CEO of DMAC Media

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Can AI Power Alphabet’s Next Chapter as Search Faces New Threats?

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Video Content

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Advertising & Marketing

Etihad Airport Services rebrands as Velora

BRIDGE and X announce partnership to advance the future of global media and communication

BMW Middle East champions regional creativity at Dubai Design Week 2025

Jennifer Lopez Named Ambassador for Zen Diamond

Almarai, Shahid & MMS Redefine Brand Storytelling With Multidimensional Content Integration

Television & Cinema

Discover the Heart of Qatari Cuisine with Royal Flavours on Fatafeat

Tiny Toons Looniversity Season 2 is back on Cartoon Network HD

CNN explores the Middle East’s healthcare revolution

electriclime sign award-winning director Andrew De Zen for exclusive representation throughout MENA, APAC and ANZ

Hikari Mori explores how Japan is shaping global culture

OTT & Streaming

Netflix dominates, but STARZPLAY & Disney+ win in customer satisfaction

DataEQ Report Ranks STARZPLAY as MENA’s Most Positively Received Streaming Service

STARZPLAY partners with e& Egypt at GITEX Global 2025

Two Massive Fight Nights, Only One Place To Watch

Who Killed the Montreal Expos? Explores One of Baseball’s Biggest Shockers

Sports Marketing

Z’ to broadcast DP World ILT20 Season 4, live on TV & OTT platform Zee 5, beginning from 2 December 2025

Emirates Group kicks off Dubai Fitness Challenge 2025

The Dallas Cowboys dominate as the NFL’s leading brand

The total brand value of all 30 NBA teams falls 6% to $10.6 billion

Wholesale Jumps 7%: Nike’s Comeback in Motion

Tech & Start Up

Dubai is the New Startup Capital of Asia — and Doers Summit is Your Gateway to it

Yango Ride Expands its Loyalty Program to Dubai, Turning Every Ride Into Real Savings

NVIDIA hits $5 Trillion: What’s driving it and what’s next?

Tech Mahindra Unveils Refreshed Brand Identity to Mark 39 Years of Innovation and Impact

GITEX GLOBAL 2025 Opens Landmark 45th Edition

Radio & Music

NYF Radio Awards Welcomes Publisher and Media Expert Steve Ahern OAM to the 2026 Advisory Board

Lossless Listening Arrives on Spotify Premium With a Richer, More Detailed Listening Experience

New York Festivals Opens 2026 Radio Awards for Global Entries

MADE Launches in the UAE: Revolutionising Talent and Opportunity Through Inclusion, Empowerment, and Celebration

Karan Aujla Announces Landmark UAE Show

Global

New York Festivals TV & Film Awards Welcomes Melanie Haft to the Advisory Board

Wholesale Jumps 7%: Nike’s Comeback in Motion

OOH Has Entered a New Era. Are We Ready?

International Media Relations Best Practices

FRAMEN Enters the U.S. Market with WeWork Partnership

Out of Home

OOH Has Entered a New Era. Are We Ready?

FRAMEN Enters the U.S. Market with WeWork Partnership

World Out of Home Organisation releases 2025 Global Expenditure survey

Mada Media launches its unified electronic platform for advertising permits in Dubai

Experiential Marketing

Cairo Design Week launches its first-ever campaign: “Design, So I Can See You”

Dubai is the New Startup Capital of Asia — and Doers Summit is Your Gateway to it

London International Awards Announces 2025 Global and Regional Of The Year Winners

Pre-Owned Boat Show in Dubai to kick off today

Print & PR

Matthew Whalley, Managing Director at Ilex Content Strategies, named in PRWeek’s Power Book Middle East 2025

Abdulrahman Inayat of W7Worldwide Recognized Globally at the Athar Festival 2025

7awi Media Group Earns Great Place to Work® for the Fourth Consecutive Year

Empyre Communications Appointed as Official PR Partner for World of Coffee Dubai 2026

Mobile & Digital

Get the latest iPhone 17 in under an hour with Careem

Snapchat unveils first-ever local Bitmoji wardrobe in Saudi Arabia

Al Jazeera English in the US Media Landscape

Chinese retail apps drive nearly 75% of UAE eCommerce ad spend

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