21 Jan 2025 08:50

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Weyay Bank announces the launch of the Weyay Aura prepaid card

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Media in 2025: defined by abundance, driven by algorithms

Editor's Pick

Weyay Bank announces the launch of the Weyay Aura prepaid card

Christian Potvin joins Cheval Maison – Expo City in Dubai as General Manager

81% of children in Saudi Arabia play computer games that are not suitable for their age

Al Rabie, KFC, and Amazon record strong Ad Awareness gains in MENA

The PIF Effect: Pioneering investments send ripples of real impact through Saudi Arabia and the world

Media-Avataar Insights

81% of children in Saudi Arabia play computer games that are not suitable for their age

The PIF Effect: Pioneering investments send ripples of real impact through Saudi Arabia and the world

UAE consumers expected to defy global trends with optimistic spending for 2025

From hunter to prey: Kaspersky reveals the trap of “free” crypto in the comments on YouTube

Sheikha Latifa bint Mohammed unveils groundbreaking report on Dubai’s creative economy

Podcast

The Podcast Consumer 2024

10 Bingeworthy PR Podcasts to Follow in 2024

The Podcast Consumer 2024 by Edison Research

Podcasts as a Source of News and Information

Sowt launches ‘Shamandar’ podcast, the first audio channel dedicated to children in the region, at Dubai PodFest 2024

People on the Move

Christian Potvin joins Cheval Maison – Expo City in Dubai as General Manager

Ahmad Mohammad Al-Bahar appointed Chairman of Gulf Bank’s Board of Directors

Michelin appoints Vitor Silva as President, Africa, India, and Middle East region

Ooredoo Board of Directors appoint Sheikh Nasser Bin Hamad Al Thani as Chairman of Ooredoo Kuwait

Current Global MENAT Luanne D’Souza as Account Director

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GroupM’s End-of-Year Global Advertising Forecast Projects 9.5% Growth in Total 2024 Advertising Revenue

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WPP and Universal Music Group to create dynamic music and entertainment solutions for global brands

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PRCA MENA launches 2024 Mental Health Report

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Meet the Leader

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Advertising & Marketing

Al Rabie, KFC, and Amazon record strong Ad Awareness gains in MENA

UAE’s Biggest Brand Movers: December 2024

Emirates debuts stylish new uniform for its elite Premium & VIP Passenger Services team

Chevrolet Middle East reveals the 2025 Tahoe and Suburban

Revolut rolls out new global campaign as part of brand push

Television & Cinema

Evision reinforces leadership in kids’ entertainment with the launch of ‘Bloom’

X Factor Dubai 2- Powerful singing voices win the audience’s vote

Warner Bros. Discovery Announces Captivating Lineup Across Cartoonito For The New Year

New York Festivals Radio and TV & Film Awards Partners with JusticeAid

The Red Sea International Film Festival 2024 Closing Night And Awards

OTT & Streaming

CNN Rings in 2025 Live from Expo 2020 Dubai and Around the World

Innovative Media Productions signs a partnership with MBC Media Solutions

Jake Paul vs. Mike Tyson Was the Most Streamed Sporting Event in History

ZEE Entertainment announces expanded broadcasting for DP World ILT20 Season 3

Evision launches All Women’s Sports Network to celebrate women’s sports on TV by e& and STARZ ON

Sports Marketing

FIFA Club World Cup Trophy Tour kicks off with star-studded New York event

G42 and UAE Team Emirates XRG announce multi-year partnership

FOX Sports and LIV Golf to enter multi-year media rights agreement

Saudi’s first pro boxer Almaayouf set for historic return in Riyadh Season

Turki Al-Sheikh announces the UFC fights to be held on February 1st as part of the Riyadh season

Tech & Start Up

Weyay Bank announces the launch of the Weyay Aura prepaid card

Policybazaar.ae launches ‘PB Advantage’

81% of children in Saudi Arabia play computer games that are not suitable for their age

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Radio & Music

WPP and Universal Music Group to create dynamic music and entertainment solutions for global brands

New York Festivals Radio and TV & Film Awards Partners with JusticeAid

Disney to Become New Home of ‘The GRAMMYS®’ Under 10-Year Global Deal with The Recording Academy

New York Festivals 2025 Radio Awards Announces Distinguished Grand Jury

NYF and PushDesign Celebrate the Power of Storytelling

Global

FIFA Club World Cup Trophy Tour kicks off with star-studded New York event

TikTok planning complete US shutdown

FOX Sports and LIV Golf to enter multi-year media rights agreement

Revolut rolls out new global campaign as part of brand push

NYF Advertising Awards Open for Entries

Out of Home

Al-Arabia Launches Dubai’s First Fully Digital Out-of-Home Advertising Network

Wasserman Rebrands Prolab Digital

Talon Head of Effectiveness Emily Alcorn joins speaker line-up for Milan Europe Forum

Dubai South partners with Flick Media for outdoor advertising across key areas at Dubai South

Experiential Marketing

Bubble Agency Expands into Events Management with the Launch of Bubble Events

The One Show Enhances Brand Focus With Changes to Two Disciplines

The One Club Announces Global Jury For ADC 104th Annual Awards

Where Media’s Future Meets Saudi Vision 2030

Print & PR

Cameo Comms launches UAE’s first performance-based PR model

Bubble Agency Expands into Events Management with the Launch of Bubble Events

PRCA appoints Sarah Waddington as CEO

PRISA launches SMARTGEN: Shaping the future of public relations

Mobile & Digital

Policybazaar.ae launches ‘PB Advantage’

Revolut launches In-App calls to help customers expose phone call scams

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Saudi Arabia sets the stage for TikTok’s STEM Feed launch in MENA

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