Media-Avataar Mena – Knowledge is power

08 Jul 2026 21:07

The Latest

UAE investors shift towards AI, crypto and space in Q2 2026

Six Contestants. Six Countries. One Luxury Dubai Villa. The Trading House Officially Launches in Dubai

SRMG Media Solutions integrates TikTok Advertising with the region’s largest media portfolio

Rently data shows 56% of tenants choosing mid-market homes as flexible rent payments gain traction in the UAE

Mall of Muscat expands premium retail and leisure portfolio with the launch of Century Cinemas

Coffee Planet expands UAE footprint with new Serena Community café

Multiply Media Group expands into Saudi Arabia

NDTV Partners with Integrated Advertising Services FZ-LLC to Strengthen Global Monetisation of NDTV World

Why luxury brands continue to prioritise the Middle East

Nielsen: FIFA 2026: Why Gen Z and Millennials Are Driving Football’s Growth Across New Markets

Serviceplan Middle East launches Visa’s FIFA World Cup 2026 travel campaign

Premium Content

Why luxury brands continue to prioritise the Middle East

Editor's Pick

Out of Home reaches $54.2bn USD, 5.1% of global adspend, $56.4bn forecast for 2026

Six Contestants. Six Countries. One Luxury Dubai Villa. The Trading House Officially Launches in Dubai

SRMG Media Solutions integrates TikTok Advertising with the region’s largest media portfolio

Mall of Muscat expands premium retail and leisure portfolio with the launch of Century Cinemas

Multiply Media Group expands into Saudi Arabia

Media-Avataar Insights

UAE investors shift towards AI, crypto and space in Q2 2026

Out of Home reaches $54.2bn USD, 5.1% of global adspend, $56.4bn forecast for 2026

Rently data shows 56% of tenants choosing mid-market homes as flexible rent payments gain traction in the UAE

Nielsen: FIFA 2026: Why Gen Z and Millennials Are Driving Football’s Growth Across New Markets

80% in Jordan use AI to shop, but trust is key at checkout

Podcast

New York Festivals Storytellers Gala Announces 2026 Radio Award Winners

What podcasts teach us about marketing evolution

Asharq Podcasts Brings U.S. Headlines Closer to Arab Audiences

VML on Creativity: Full Series Out Now

New York Festivals Launches ‘Rough Cuts with Thiago Cruz’ Podcast

People on the Move

Kunal Shah to head WhatsApp globally

Viola Communications strengthens leadership

Forbes Middle East names Omar Al Mannaei among Middle East’s Most Influential CMOs 2026

Jazeera Airways appoints Andrew Littledale as new CFO

Katch International enters its next chapter with strategic senior hires

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UAE investors shift towards AI, crypto and space in Q2 2026

UAE investors shift towards AI, crypto and space in Q2 2026

Out of Home reaches $54.2bn USD, 5.1% of global adspend, $56.4bn forecast for 2026

Out of Home reaches $54.2bn USD, 5.1% of global adspend, $56.4bn forecast for 2026

Beyond the game: Measuring sport’s impact on nation brand strength

Who are the World Cup fans?

Who are the World Cup fans?

G7 nations lose $4.5 trillion in brand value

Art of the Islamic and Indian Worlds including Rugs and Carpets

Art of the Islamic and Indian Worlds including Rugs and Carpets

Emirates carries 55.6mln passengers in 2025

Emirates carries 55.6mln passengers in 2025

Qatar to enter next year with robust tourism pipeline

Qatar to enter next year with robust tourism pipeline

Saudi Travelers Turn to Budget-Friendly Escapes This November

Saudi Travelers Turn to Budget-Friendly Escapes This November

UAE reinforces its role as a global center for media innovation and digital leadership

UAE reinforces its role as a global center for media innovation and digital leadership

Meet the Leader

Zoox CEO Aicha Evans: Why It’s OK to ‘Take a Little Bit Longer’ in Tech

Media-Avataar Leadership Talk- Q&A with Jon Hyman, Co-Founder and Chief Technology Officer of Braze

Leadership Perspectives

How are women in the UAE building wealth in 2026?

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The generational digital divide is fading among UAE investors

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Video Content

Skeleton Crew | Official Trailer | Disney+

The Podcast Consumer 2024

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Advertising & Marketing

Multiply Media Group expands into Saudi Arabia

Serviceplan Middle East launches Visa’s FIFA World Cup 2026 travel campaign

TBWA\RAAD and ICRC Win MENA’s Only D&AD Yellow Pencil

Kanaan Perfume House Launches in the UAE, Blending Heritage and Modern Luxury

The Fashion Fund unveils its new identity as Saudi Arabia’s first fashion investment fund

Television & Cinema

Mall of Muscat expands premium retail and leisure portfolio with the launch of Century Cinemas

NDTV Partners with Integrated Advertising Services FZ-LLC to Strengthen Global Monetisation of NDTV World

New York Festivals Storytellers Gala Announces the 2026 TV & Film Awards Winners

Warner Bros. Discovery Announces May Lineup Across TLC, Discovery, HGTV, discovery+ and Fatafeat

This April, Watch Son of Sardaar 2 – First Time on TV alongside Your Favourite Shows only on StarPlus ME

OTT & Streaming

Talabat and TOD by beIN team up to bring fans an elevated FIFA World Cup 2026 experience across MENA

What happens when one of the region’s biggest artists drops a highly anticipated album?

Saina appoints Akhil T.J. as Chief Growth Officer

Warner Bros. Discovery Announces May Lineup Across TLC, Discovery, HGTV, discovery+ and Fatafeat

Netflix buys Warner Bros. Discovery in $72B deal

Sports Marketing

Nielsen: FIFA 2026: Why Gen Z and Millennials Are Driving Football’s Growth Across New Markets

Samsung’s AI Reinvents the Late-Night Football Ritual for MENA Fans

Bein Media Group extends exclusive Wimbledon broadcast rights across MENA until 2030

Talabat and TOD by beIN team up to bring fans an elevated FIFA World Cup 2026 experience across MENA

Equiti Jordan becomes official partner of Jordan Tennis Federation through 2029

Tech & Start Up

WPP Media Announces Buyer Agent for Video as Part of Agentic Standards Initiative

Samsung’s AI Reinvents the Late-Night Football Ritual for MENA Fans

Yango Yasmina Brings Fans Closer to the Game with a New Football Updates Feature

du Pay celebrates second anniversary with over AED 2 billion in transactions

Saudi Arabia’s fastest-growing restaurant technology company crosses 2,500 locations

Radio & Music

What happens when one of the region’s biggest artists drops a highly anticipated album?

New York Festivals Storytellers Gala Announces 2026 Radio Award Winners

New York Festivals Unveils 2026 Radio Awards Shortlist, Showcasing Global Audio Excellence

Meet the Middle East and North Africa’s Top Artists and Songs of 2025 Globally

NYF Radio Awards® Announces 2026 Grand Jury of World-Class Storytellers

Global

Kunal Shah to head WhatsApp globally

K-beauty brand Anua Expands Its KPop Demon Hunters Collaboration With New Global Campaign by BBH Singapore

Netflix buys Warner Bros. Discovery in $72B deal

New York Festivals Health Awards Unveils the 2025 Shortlist

New York Festivals TV & Film Awards Welcomes Melanie Haft to the Advisory Board

Out of Home

Dubai OOH Update: Mada Media signs contracts worth nearly AED1billion

OOH Has Entered a New Era. Are We Ready?

FRAMEN Enters the U.S. Market with WeWork Partnership

World Out of Home Organisation releases 2025 Global Expenditure survey

Experiential Marketing

NYF Advertising Awards Announces HeimatTBWA\ Berlin – Agency of the Year

NYF Advertising Awards Announces 2026 Winners

New York Festivals Advertising Awards Announces the 2026 Shortlist

ONE Asia Creative Awards Opens 2026 Call for Entries

Print & PR

ICCO Launches World PR Report 2025–2026

Muna Easa Al Gurg featured in 2026 TIME100 Philanthropy list

Saudi Arabia’s Public Relations Sector Strengthens Its Position Among the Fastest-Growing Markets Globally

Gutenberg Transforms into the World’s First Global AI-Powered Marketing Agency 

Mobile & Digital

SRMG Media Solutions integrates TikTok Advertising with the region’s largest media portfolio

Noon Food launches local supports to support UAE’s homegrown restaurants

WPP Media MENA Boosts Client Campaign Efficiency with Tapper Partnership, Delivering 13% CPA Reduction for du

Jiostar delivers stories for every Indian, every day, on every screen: Kevin Vaz at Asia TV Forum & Market 2025 in Singapore