More people around the world are coming to Reddit every day to find, discuss, and share human perspectives on nearly any topic imaginable. This depth of real conversations and intent fuels our 100,000+ communities and reinforces Reddit’s essential role in the AI ecosystem, making it more important than ever to tell our story. So, we’re thrilled to welcome Adam Collins as Reddit’s first Chief Communications Officer.
With over two-plus decades in communications, Adam has built a reputation for delivering measurable results, leading through inflection points, and consistently innovating to help reach key audiences. In this new role, Adam will report to CEO Steve Huffman and have similar responsibilities. He will oversee all efforts to tell Reddit’s story internally and externally, lead the global Communications team, guide senior leadership, and help drive company growth.
“Reddit stands at the intersection of how people connect online today and how people will engage with the technology of tomorrow,” said Adam. “Hundreds of millions of people and counting choose to engage with each other on Reddit daily, and I could not be more excited to be part of the team that will help our incredible community continue to grow.”
Adam previously served as Chief Communications and Corporate Affairs Officer at Molson Coors Beverage Company for over six years, helping shape and define company strategy and policy, and guiding it through many pivotal moments. He also spent nearly two decades leading various political communications operations. He served as the communications director for Chicago Mayor Rahm Emanuel, the communications director for the Chicago Police Department, and as press secretary for Wisconsin Governor Jim Doyle, among others.
Adam holds a bachelor’s degree in political science from the University of Louisville. Some of his favorite subreddits are r/nikerunclub, r/CHICubs, and r/Habs. Outside of Reddit, Adam spends time at his children’s sporting events, sailing on nearby waters, and rooting for the Chicago Cubs.
We’re also saying goodbye to Anna Soellner, who built Reddit’s Communications team from the ground up and left earlier this year. She was one of the company’s longest-serving executives, with nearly nine years of leadership. She played a critical role in defining and strengthening the company’s reputation and advising on significant turning points during Reddit’s most transformative years.