Loading...

10 Oct 2024 22:18

Sports Marketing

US Premier League partners with Warner Bros Discovery premium sports channel Eurosport

The US Premier League (USPL) has exclusively partnered with Warner Bros Discovery premium sports channel Eurosport to broadcast its second season, scheduled to be held in Florida from September 15-29, 2023.

Following the success of season one, the upcoming season is set to deliver an exciting and high-octane cricketing extravaganza on ground and on air.

The second season of the US Premier League will witness eight teams play out a total of 40 intense matches, vying for the top honours of the coveted US Premier League title. The league will culminate in a grand finale on September 29, 2023, marking the pinnacle of USPL season 2.

Eurosport and USPL have planned for world-class content production for a daily live broadcast of the matches alongside thrilling highlights from Sep 15- 29 straight from Broward County cricket stadium. Florida. The strategic partnership between USPL and Eurosport aims to captivate cricket enthusiasts across South Asia and beyond. With an extensive reach in India, Sri Lanka, Bangladesh, Maldives, and Nepal, both USPL & Eurosport are aiming to bring the excitement of US Cricket to key South Asian cricket markets.

Jaideep Singh, Founder USPL and Offbeet Media Group said “We are very excited to be partnering with Eurosport for the South Asia Live Broadcast of the second season of USPL. Extensive reach, global presence, and great brand value that the channel carries, will help us deliver the excitement of the USPL’s second season to audiences across the South Asia region.”

Ruchir Jain, Head of Eurosport India, said, “Cricket is one of the most loved sports in the Indian and across the South Asian region and we are thrilled to collaborate with USPL in India, offering our fans an exhilarating experience of live cricket. Eurosport India has consistently aimed to provide Indian sports enthusiasts with global content, and we are confident that the electrifying T20 format of USPL matches will keep the fans across the region, hooked to the channel.”

Eurosport India has been a go-to-stop for many cricket leagues worldwide, featuring prestigious tournaments including the South Africa Cup T20, 2023 which is currently being broadcast on the channel, along with Bangladesh T20 league, Nepal T20 and the historic first edition of Fairbreak invitational (women’s t-20 league) to name a few. As the cricketers gear up with renewed determination, the US Premier League season 2 promises to deliver an unparalleled cricketing spectacle. Stay tuned for more updates and prepare to witness the best of American cricket unfold.

(Visited 5 times, 1 visits today)
Top