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21 Jul 2024 05:22

Mobile & Digital

Merlin Digital innovates with Virtual Reality in Real Estate

Merlin Digital, a leading consumer technology brand aiming to make the world smarter through its innovative products, introduces Ridge VR, a groundbreaking and revolutionary innovation in the Real Estate sector.  Unveiled at this year’s biggest and influential technology fair – GitexTechnology Week 2016, the Ridge VR revolutionizes the wayreal estate agencies, sales agents, developers, designers and architects can sell properties to buyers off-the plan.

Commenting on the new launch, Mr. Sharad Hiro Bachani, Co-Founder, Merlin Digital said, “Virtual reality (VR) headsets are set to become the biggest trend in wearables this year, with almost every technology giant jumping on the bandwagon. Taking advantage of the scenario, we are pleased tointroduce the world’s first virtual reality cordless headset that does not need a computer or a smartphone to power the device. There are no boundaries for VR and Merlin is still exploring the possibilities. We are hopeful that the Ridge VR will simplify a lot of real estate companies that have off-plan projects in the UAE.”

“We have created an immersive 3D virtual walk-through, whereby we can plot any real estate layout and turn it into a 3D visual representation, so the buyer can get a 360-degree video feed of a house and walk around the plot,”he added.

The Ridge VR is powered by an octa-core CPU and high-end graphics processor. It has a 16GB built-in memory and microSD card support, and runs on Android OS.It comes with a Bluetooth joystick for personal control, head-tracking GPS, Wi-Fi and Bluetooth, and is priced at $250 (Dh918).

Established in 1998, Dubai-based Merlin Digital is a consumer electronics company with a global presence. The company has earned itself as the region’s most loved technology and gadgets brand. Merlin Digital is dedicated to providing its customers with the latest technology and consumer electronics products. Merlin products are available at www.merlindigital.com, and at 200+ dedicated Merlin outlets spread across Dubai, Sharjah, Ukraine, Singapore, Sri Lanka, Mauritius, and India (Mumbai and Gujarat) as well as in other countries, and at leading electronic superstores such as Virgin Megastores, EMAX, Jumbo Electronics, and Plugins as well as duty free shops in Dubai, Bahrain, and Qatar, among others. The company has been consistently ranked among the top 100 SMEs by Dubai SME 100 for three consecutive years (2011, 2013, 2015).

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