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25 Dec 2024 21:32

Experiential Marketing

Dubai One to cover ‘The ceremony’s Choice Awards 2017’

Dubai Media Incorporation, represented by Dubai One channel, is to provide exclusive coverage of the ‘People Choice Awards Ceremony 2017’, broadcast live from Los Angeles. 

Sarah Al Jarman,  Dubai One Channel Manager, said: “Dubai One is always keen to cover the most important film festivals and events, both Arabic and international, and the channel is delighted to have the exclusive rights to broadcast and cover the People Choice Awards Ceremony 2017 from Los Angeles. Dubai One’s audience will have the chance to watch all the red carpet action unfold during the live ceremony on Thursday 19th January, starting from 6am Dubai time, and 2pm GMT. Viewers who are unable to catch the first show needn’t worry, as we will be broadcasting a re-run on Wednesday at 9pm Dubai time.”

Al Jarman added, “2017 is set to be an exciting year for Dubai One viewers, who will also have the chance to watch the 74th Annual Golden Globe Awards, the Screen Actors Guild Awards and the BAFTA Awards.” 

During the ceremony, DMI’s digital media team will provide the latest technology needed to cover every single detail of the event, which is expected to be watched by millions across the world. To improve audience satisfaction, DMI has launched a new online channel (http://www.dcn.ae/Dubai1awardseason/default.asp) that will cover the awards in a creative and interactive approach , in addition to the live coverage on Dubai One online (http://www.dcn.ae/dubaione/), trending hashtags (#Dubai1AwardSeason and #Dubai1PCAs), and Dubai One Social Media channels. Smart phone users will have the chance to watch the ceremony by downloading Dubai One (Awaan) on Android or IOS, or visiting the website (http://www.awaan.ae/).

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