India’s #1 local language content discovery platform powered by VerSe Innovation, today announced its strategic multi-year content partnership with MENA Newswire, a media-tech startup that is reshaping the future of content distribution across the Middle East region.
VerSe Innovation, currently valued at $5 Billion has rolled out its offering of Dailyhunt in the Middle East countries including UAE, Saudi Arabia, Bahrain, Oman, Qatar, and Kuwait.
The partnership with MENA Newswire enables Dailyhunt to deliver content that informs, enriches, and entertains audiences across formats like text and video. Leveraging MENA Newswire’s SaaS platform, Dailyhunt has onboarded a total of 181 news publishers onto the app. The content from MENA Newswire will be available in Arabic and English across the GCC and further afield to the Levant.
Umang Bedi, Co-founder, VerSe Innovation said, “We are excited about our partnership with MENA Newswire, as we expand our offerings across the MENA region. MENA Newswire is the region’s first home-grown internet content provider and is an ideal partner for us. This strategic association is in line with our vision of catering to the unmet content needs of the Middle East market. This will also enable untapped monetization opportunities for MENA Newswire in the region.”
MENA Newswire Co-Founder and Chairman, Heba Al Mansoori said, “With Dailyhunt’s AI-driven model and its advanced machine learning algorithms, all the sites that are onboarded through MENA Newswire gain additional traffic and revenue, which is a massive game-changer in the region. The content license partnership will facilitate partner websites’ organic growth and allow them to leverage their media positions to enhance their content portfolio and develop quality authoritative content.”
Dailyhunt is India’s #1 local language content platform offering 1M+ new content artifacts every day in 15 languages. The content on Dailyhunt is licensed and sourced from a creator ecosystem of over 50,000+ content partners and a deep pool of over 50,000+ creators. Our mission is to be the Indic platform empowering a billion Indians to discover, consume, and socialize with content that informs, enriches, and entertains. Dailyhunt serves over 350 million monthly active users (MAUs) every month. The time spent per daily active user (DAU) is 30 minutes per user per day. Its unique AI/ML and deep learning technologies enable smart curation of content and track user preferences to deliver real-time, personalized content and notifications. The Dailyhunt app is available on Android, iOS and the mobile web.
MENA Newswire is the brainchild of Emirati entrepreneur Heba Al Mansoori who created a region-first newswire that does not rely on outdated HTML feeds or emails to share content. MENA Newswire is a media-tech company reshaping the future of content distribution using a proprietary SaaS content delivery model. An evolution of the newswire that integrates AI, Cloud computing & storage, Google webmaster guidelines, cutting-edge SEO techniques and provides analytics results once stories are published on websites and news portals. MENA Newswire has content agreements in place with over 500 websites – a first in the Middle East region. With widespread coverage across the Middle East and North Africa, this media-tech startup is making a foray into sub-Saharan Africa. Currently, MENA Newswire distributes content in Arabic, English and French languages and is the only regional/international newswire to offer a money-back performance guarantee.