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02 Oct 2024 02:32

Advertising & Marketing

Parrot Analytics bolsters executive ranks

Courtney Williams to Head Partnerships; Tina Carnow Joins as Regional Director, North America Steve Langdon Named Partnership Director, EMEA.

Wared Seger, CEO of global TV data science firm Parrot Analytics, announced today that Courtney Williams, who is based in the company’s London office, has been appointed to the newly created position of Head of Partnerships. New hires reporting to Mr. Williams are Steve Langdon, Partnership Director, EMEA, also based in London, and Tina Carnow, Regional Director, North America, based in Los Angeles.

Courtney Williams, who has been with Parrot Analytics for 2+ years as European Regional Director, now oversees all of the company’s regional directors and client partnerships as Head of Partnerships. This includes the company’s newly appointed director for North America, Tina Carnow and Latin America Regional Director Alejandro Rojas, as well as new Partnership Director for EMEA Steve Langdon. Mr. Williams is also leading current recruitment efforts for the company’s expansion across Asia Pacific.

Before joining Parrot Analytics, Mr. Williams provided strategic consulting services to AMC Networks International, Turner Europe, MGM Networks, Chellomedia, CSI Media and Digiturk DTH Platform. Prior to this he was acting MD for AMC Networks Asia Pacific and acting GM for MGM Channel Italy. Mr. Williams also spent five years at MGM Studios in the MGM Networks group: Initially as Vice President of International Sales and Marketing based in New York, and eventually as Vice President for EMEA based in London.

Tina Carnow joins Parrot Analytics from Sohonet where she was Director of Sales, North America. In her new role as Regional Director, North America, Ms. Carnow will be responsible for engaging with and selling Parrot Analytics’ products and services to new partners across the U.S. and Canada, as well as helping with customer success initiatives for existing partners.

Ms. Carnow has over 15 years of experience creating initiatives within the data analytics, MarTech and AdTech spaces. Before Sohonet, she was Vice President of Sales and Customer Success at advertising solutions provider Adicio and Vice President of Sales at Impact Engine, Inc.

As Partnerships Director, EMEA, Steve Langdon will be responsible for Parrot Analytics’ partnerships across the region. Mr. Langdon has over 16 years of high-value broadcast and OTT sales and consulting experience. Recently, he ran business development efforts for data tech services start-up SBDS and directed international market development at Comcast Technology Solutions. Previously, he was director of the video strategy division at Silicon Valley tech start-up Ooyala. He began his career in the media industry at Foxtel in Australia running program operations.

“This is an incredibly exciting period of growth for Parrot Analytics as we push the boundaries of the content analytics space globally. We continue to expand our best-in-class partnerships team and are delighted to welcome Tina Carnow and Steve Langdon to our Los Angeles and London offices,” said Mr. Seger. “As Head of Partnerships, Courtney Williams guides our amazing team in our wide-reaching work with our partners; from helping local broadcasters’ transition to the OTT paradigm to advancing our innovations with the largest media companies on the planet. We are expanding our regional offices in Los Angeles, New York, Mexico City, Rio de Janeiro, Singapore, Pune, Auckland and London and we are bringing on board the brightest minds at the intersection of content and technology. We look forward to being able to share more announcements in the months ahead so stay tuned!”

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