27 May 2024 11:09

Advertising & Marketing

Region’s largest Marketing Fest to unravel the future of Marketing Technology

Vibe Projects, an avant-garde media company based in the Middle East, announced the launch of its flagship event – the VIBE Marketers’ Fest 2018, to be held on November 21st -22nd in Dubai. The two-day long Fest will witness the who’s who of the marketing, branding, and communication industries coming together to discuss trending subjects including marketing technology, digital transformation, influencer marketing, video marketing, mobile, voice and omni-channel marketing among others.

The program shall be a blend of keynote addresses, panel discussions and a unique open house interview wherein attendees get to interact with industry experts and veterans directly. 

Fernando Machado, the Chief Marketing Officer at Burger King Corporation will be the keynote speaker at the fest. Fernando in his two-decade long career has been the recipient of 100 Lions in Cannes (5 GPs), 12 D&AD Yellow Pencils, one Grandy (McWhopper), and two Grand Effies. 

The fest, which has been specially designed to create a platform for collaborative knowledge-sharing among the marketing professionals in Dubai and the rest of the Middle East, is expected to be attended by leaders from renowned brands and agencies across the FMCG, e-Commerce, Education, Real Estate, Banking & Finance, Entertainment, Transport & Tourism and Healthcare sectors.

“With the advent of Artificial Intelligence and automation, the marketing landscape is in a state of constant metamorphosis. Keeping up with the latest trends, industry best practices and success stories is crucial for brands and marketing professionals to evolve and stay on top of the marketing game, also the reason why we conceptualised VIBE Marketers’ Fest.”, said Sanjay Swamy, Director – Strategic Partnerships, Vibe Projects.

For more information and the full program, visit www.vibeprojects.com 

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