12 Jul 2024 23:00

Advertising & Marketing

Real Madrid players find new teammates on board the Emirates A380

Emirates unveiled a video today featuring popular players from Real Madrid on board the iconic Emirates A380.

The video includes Sergio Ramos, Gareth Bale, Marcelo, Karim Benzema, Toni Kroos, and Casemiro and shows the players discovering unlikely talent at 40,000ft.

The video begins with the players enjoying their A380 flight and the Emirates Cabin Crew looking after them on board; Ramos preparing himself in the First Class Shower Spa, Marcelo feeling emotional while watching a film on Emirates’ world renowned ice entertainment system, Kroos enjoying the comforts of the Business Class cabins and Bale and Ramos having a drink in the newly revamped OnBoard Lounge.

The players soon start to notice that the Emirates Cabin Crew are multi-skilled, as they show off their football footwork all while maintaining excellent service on board. Fast-forward to game day, and you’ll see some new players have joined the Real Madrid team in the locker rooms, leaving Benzema astounded.

Light-hearted and funny, the video is part of the Emirates #OneTeam campaign, which highlights the similar values that Emirates and the teams that they sponsor share; teamwork, ambition, innovation and a passion for sports. The #OneTeam campaign also includes a video released earlier this year with the players from PSG, which can be found here. The video concepts were developed by Emirates’ inhouse team with Buzzman Dubai.

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