Advertising & Marketing

IDdesign celebrates 20 years in UAE

IDdesign, one of the UAE’s leading contemporary furniture and interior décor companies, is celebrating its 20th year in the UAE.

IDdesign forms part of the Easa Saleh Al Gurg GroupLLC(ESAG), a multidivisional conglomerate with 24 companies. The Group has a range of diverse product and business interests that predominantly include retail, building and construction, industrial and joint ventures.

Their furniture and home accents are aimed at inspirational and individual looks, while offering quality build and fabrications.Thepopular home furnishing and accessories franchise, exclusively owned and operated by the ESAG, has seenthe brandexpand from one initial store in 1995, to four stores today – with three in Dubai and one in Abu Dhabi.

Commenting on the milestone anniversary year, Abdulla Al Gurg, Group General Manager of Easa Saleh Al Gurg Group, said:

“Since its arrival in the UAE, IDdesign has become a trusted consultant on contemporary furnishings in the industry, as well as a preferred supplier of the best international home interior designs, forboth individual and commercial customers alike.”

According to Future Interiors, the UAE’s specialised conference on interior design,the country’s home furnishing and accessories industry was worth an estimated AED9.93 billion in 2014. 

“With as many as 39,000 homes set to be delivered over the next two years in Dubai alone, there is tremendous potential for business growth for IDdesign,” added Al Gurg.

‘MyDesign’is a service that offerscustomers interior design assistance for creating their perfect home. Colour schemes, flooring, furniture, soft furnishings and accessories can all be professionally collated and styled.

The company also provides a complete turnkey projects division, which can oversee the complete transformation of a home, while providing home delivery and installation services.

IDdesign houses furniture and accessories that take inspiration from Northern European countries; where trends, function and an international flavour define the look and feel of homes.  These different styles fallinto four categories: Deluxe, Global, Upnordic and Urban.

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