What happens when a global brand taps into thousands of years of Egyptian legacy?
PUMA has just released a CGI teaser ahead of an upcoming reveal, and it’s sparking curiosity. In the visual, a Bastet-like feline, inspired by the ancient Egyptian goddess of protection, roaming the streets of Egypt. As the tension builds, the cat transforms into the sleek, powerful silhouette of the iconic PUMA.
No text. No tagline. Just a striking visual that merges heritage with innovation, mythology with modernity.
In a move that transcends the expected, PUMA is leveraging cultural storytelling to tease what’s next, not through a traditional campaign, but through a symbolic, cinematic moment that invites viewers to pause and ask:
What is PUMA bringing to Egypt?
More than a teaser, this CGI is a creative bridge, one that connects global brand energy with Egypt’s rich cultural fabric. It’s a nod to the past, a question mark for the future, and a sign that something bold is on its way.You’re among the first to receive this exclusive visual, ahead of the full reveal.