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Advertising & Marketing
November 2, 2015 by MediavataarMe News Desk | Leave a Comment
Marking its 25th anniversary of operation in the UAE, Armada Distribution, a leading distributor of premium consumer brands across the...
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In a world of choice, the reasons we purchase one product over another can be driven by a multitude of...
Can a marketer ever make consumers love their brand? Nigel Hollis, executive vice president and chief global analyst at Millward Brown,...
A lot can be said about being in the right place at the right time, and a recent Nielsen study...
Mobile & Digital
November 1, 2015 by MediavataarMe News Desk | Leave a Comment
Reaching your audience is an important component of any ad campaign, but what good is ad reach if it doesn’t...
MediaCom has announced that Tarek Abdalla, has been named as CEO MENA effective January 2016. He replaces Nick Barron who...
