13 Nov 2024 06:39
Advertising & Marketing
February 17, 2015 by MediavataarMe News Desk | Leave a Comment
Sue Elms, Head of Global Brands, sent me a link to an item in WARC’s newsletter titled, “Sainsbury’s turns to...
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February 16, 2015 by MediavataarMe News Desk | Leave a Comment
With the GRAMMYs right around the corner, it’s hard to deny the connection between tunes that resonate with audiences and...
Television & Cinema
US advertisers will spend $14.88 billion on programmatic digital display advertising in 2015, a 47.9% gain from 2014. Investments will...
Three quarters (75%) of board members and senior managers at UAE financial services organisations are most concerned about increased competition...
Mushahid Saify, Manager-Small Business at Sage Middle East, which provides small- and medium-sized organisations with a range of easy-to-use business...
Mobile & Digital
February 15, 2015 by MediavataarMe News Desk | Leave a Comment
Twenty four fixed line operators in sixteen Arab countries served 29.3 million fixed lines by end of Q1 2014 down...