11 Jan 2025 10:02
Advertising & Marketing
March 31, 2016 by MediavataarMe News Desk | Leave a Comment
The Middle East Public Relations Association (MEPRA) will host the second edition of the MEPRA Leadership Majlis at The Ritz...
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March 30, 2016 by MediavataarMe News Desk | Leave a Comment
Douglas Holt, the man who wrote the book on how brands become icons, suggests that marketers should look to digital...
What keeps you up at night? There’s probably more than just one thing: From anxieties about rising utility bills to...
Mobile & Digital
If traditional TV viewing was dependent on viewers watching what the networks thought they should watch, viewers would revolt. That...
With the convenience and personalized benefits offered by on-demand program viewing, it’s no surprise that VOD is fast becoming a...
March 29, 2016 by MediavataarMe News Desk | Leave a Comment
Consumers are becoming increasingly dissatisfied with automated recommendation services, and are coming to expect personalisation with a human touch. ZenithOptimedia...
