18 Jan 2026 11:02
Advertising & Marketing
June 26, 2018 by MediavataarMe News Desk | Leave a Comment
Oliver Wyman, the global leader in management consultancy, is set to leverage its expertise in driving significant value for the...
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J. Walter Thompson Saudi Arabia has retained the Consumer Business Unit (CBU) account for Saudi Telecom Company (STC) and additionally...
June 25, 2018 by MediavataarMe News Desk | Leave a Comment
TBWARAAD delivered one of its best performances in years at the Cannes Lions International Festival of Creativity, leading the MENA...
Mobile & Digital
Majority of the Middle Eastern countries, especially those in the GCC, are hot target for cyberattacks. According to a newly-released...
A report by Kantar Consulting shows that “Mass markets are splintering. Differences of tastes, preferences, lifestyles and identities have exploded....
Victoria Aspinall, Client Consultant in Kantar Worldpanel’s Expert Solutions team, explores whether premiumisation is the solution for brands and retailers...
