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18 Nov 2024 16:20

Advertising & Marketing

The One Club’s Portfolio Night 2020 comes to MENA

Cairo Ad School and Team Dubai/B&W to Host

The One Club for Creativity’s Portfolio Night 2020 in MENA

World’s largest advertising portfolio review set for 20 May, 2020;

23 cities already signed on with more to come.

Cairo Ad School and Team Dubai/B&W will host The One Club for Creativity’s global Portfolio Night in each of those cities, taking place on 20 May, 2020.

The One Club has so far confirmed 22 hosts in 23 cities will take part in this year’s annual Portfolio Night, and is actively seeking additional agencies, schools and creative organizations in other locations worldwide to participate.

Other hosts for confirmed cities to date are Arnold (Boston), BETC (Paris), Brokaw (Cleveland), Círculo de Creativos (Buenos Aires), Clube Criativos de Portugal (Lisbon), DDB Colombia (Bogota), Dieste (Dallas), Dotwell (Shenzhen), Goodby Silverstein & Partners (San Francisco), GTB (Detroit), Happiness Saigon (Ho Chi Minh City), i2mago (Guangzhou), Inbrax (Santiago), Kyoorius (Mumbai), Lanfranco & Cordova (Lima), McGarrah Jessee (Austin), Publicis (Seattle) Serviceplan (Beijing), Tank (Montréal) and VMLY&R (London and New York).  

The program includes Portfolio Night All-Stars competition, where each city host selects the young creative in their market with the best portfolio.  All of these lucky All-Stars from around the world will be flown to New York to work for a week as a team on a creative brief for a major global brand.

Long recognized as the world’s largest advertising portfolio review program, Portfolio Night is a fast-paced evening of advice, networking and recruitment that takes place in dozens of cities all across the globe on the same date to help the next generation of creative talent entering the industry.  

Since starting in 2003, Portfolio Night has happened in 70 cities across 45 countries, where 9,743 portfolios have been reviewed.

Portfolio Night is an important event in advertising because it serves as the gateway for young talent to enter the industry, enabling the best of the present — hundreds of renowned international creative directors — to meet and mentor the leaders of the future in industry hubs around the world. 

It has also become a crucial tool for agencies in recruiting top young talent, providing a platform for recognition from local industry peers, and giving agencies a place on the global stage as the ad world tunes in to this one-of-a-kind event.

“Portfolio Night is a unique global event that serves as a high-visibility opportunity for agencies and creative directors to give back to the industry by guiding the earliest steps of future copywriters, art directors, designers and technologists,” said Kevin Swanepoel, CEO, The One Club for Creativity.  “We are very grateful to Cairo Ad School for hosting this important global event and look forward to hearing from other agencies and organizations who want to host Portfolio Night in their local market.”

Tickets for young creatives interested in attending Portfolio Night 2020 in various cities will be available in April, once all hosts are determined.  

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