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26 Dec 2024 20:51

Advertising & Marketing

Havas Media Group appoints Lizzie Nolan as EVP, Managing Director for Strategy and Insights

Havas Media Group strengthens global strategy team with industry vet

Havas International, the international client management unit of Havas Media Group, bolsters its strategic team with the addition of an industry veteran, Lizzie Nolan, who joins the global team as EVP, Managing Director for Strategy and Insights.

Nolan, who has 20+ years in the business delivering strategies for broadcast programming and editorial communications, content, and brand planning in Europe and Asia Pacific, will report directly to Havas Media Group’s Global Chief Client Officer Marc Schader. 

“Lizzie is just the latest example of how we are making some big investments into further strengthening our leadership,” said Schader. “Her passion, understanding, and expertise in strategy development makes her a wonderful addition for Havas Media Group.”

In her new role, Lizzie will oversee the agency’s holistic strategic planning across Havas International clients, adding more rigor to the planning product and process across clients. 

She joins Havas Media Group from BBH Asia Pacific where she was Head of Integrated Strategy. Prior to joining BBH, she moved from MediaCom UK to Singapore in 2009 to take on the role of APAC Strategy Director of Proctor & Gamble and was promoted to Head of Strategic Planning after the successful regional planning pitch. In 2013, she set up the APAC MediaCom content marketing division, which was WPP’s fastest-growing group during her three-year tenure. Previously, Nolan spent the first decade of her career in London in strategic roles at UK agencies and some of the biggest entertainment brands.

“Having been fortunate enough to work in diverse strategic roles, Havas’ unique offering felt like a natural fit,” Nolan said. “I have long been a fan of Meaningful Brands, and I am really excited to use my experience to integrate this and continue to evolve the Havas product and focus on Mx (media experiences).”

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