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18 Nov 2024 02:47

Advertising & Marketing

BenQ strengthens retail presence in the UAE

Building on strong sales performance in the UAE in 2015, BenQ Middle East & Turkey, the renowned provider of digital lifestyle products and global DLP® projector leader,  has strengthened its presence in the UAE by opening two new shop-in-shop concepts. Jeffrey Liang, President BenQ Asia Pacific, opened the two new locations at Royal Focus Computer Trading LLC at Al Ain Centre in Bur Dubai; and Zenith Technology Co Ltd at Dragon Mart; in the presence of senior officials from BenQ and the respective companies.

Commenting on the new shop-in-shop concepts, Manish Bakshi, Managing Director, BenQ Middle East & Turkey, says, “2015 was a strong year for us in the UAE where we experienced 30 percent growth over the past year.  We are now focused on strengthening our retail presence with shop-in-shop concepts that give our customers a chance to view our entire range of gaming monitors and projectors under one roof. Both Royal Focus Computer Trading LLC and Zenith Technology Co Ltd are our trusted reseller partners in the UAE; and we are excited about this new venture with them.”

BenQ offers a broad range of gaming monitors for FPS and RTS on PC or console. BenQ Gaming Monitors are the Official Gaming Monitors of the professional gamers and gaming enthusiasts worldwide. 

BenQ is known for its innovations. For example, BenQ’s all new, best-of-the-best BenQ XR3501 Curved Gaming Monitor lets the gamer immerse himself completely in any racing game, with a massive 35” curved display featuring the best color graphics, 2000R ultra curve all-covered field of vision and 2560×1080 resolution.

BenQ is also known for its wide range of DLP projectors for Business, Education, Home Theater and Home Entertainment. BenQ offers projectors of various sizes suitable for classrooms, conference rooms, and auditoriums. It was the first company to produce DLP projectors with lens-shift technology and was also one of the first companies to produce 1 pound micro-portable projectors.

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