17 Dec 2025 13:13
Advertising & Marketing
June 28, 2015 by MediavataarMe News Desk | Leave a Comment
The fifth and final awards ceremony of the week has concluded Cannes Lions for 2015. During the presentation winners of...
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Innovation. It’s a buzzword on everyone’s lips; a strategic priority of many organisations; and what many consider the ultimate driver...
June 28, 2015 by Vandana K. | Leave a Comment
In an age of changing consumer behavior, how should brands market to their consumers? They start ‘marketing for people’ says...
Experiential Marketing
Homes r Us, the leading home furniture and furnishing brand in the Middle East, has won the coveted Superbrands award...
Television & Cinema
New research from the Arab Advisors Group reveals that FTA satellite TV average ad rates are highest during night time...
Mobile & Digital
Mobile data revenues have been growing steadily both globally and in the Arab World. By 2014, mobile data revenues constituted...
