17 Nov 2024 17:51
Advertising & Marketing
June 28, 2015 by MediavataarMe News Desk | Leave a Comment
Innovation. It’s a buzzword on everyone’s lips; a strategic priority of many organisations; and what many consider the ultimate driver...
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June 28, 2015 by Vandana K. | Leave a Comment
In an age of changing consumer behavior, how should brands market to their consumers? They start ‘marketing for people’ says...
Experiential Marketing
Homes r Us, the leading home furniture and furnishing brand in the Middle East, has won the coveted Superbrands award...
Television & Cinema
New research from the Arab Advisors Group reveals that FTA satellite TV average ad rates are highest during night time...
Mobile & Digital
Mobile data revenues have been growing steadily both globally and in the Arab World. By 2014, mobile data revenues constituted...
June 25, 2015 by MediavataarMe News Desk | Leave a Comment
Lions from four more entry sections were tonight announced by the Cannes Lions International Festival of Creativity. The winners further...