01 May 2026 21:34
Advertising & Marketing
December 12, 2014 by MediavataarMe News Desk | Leave a Comment
Brands must distinguish between human motivations and technological change Since the advent of the Internet, there has been a pervasive...
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December 10, 2014 by MediavataarMe News Desk | Leave a Comment
Mars Incorporated, one of the world’s leading confectionary manufacturers, marked National Day and celebrated its recent expansion in the GCC...
Increasing infrastructure, emerging manufacturing sector, growing construction activities, high demand for electricity and power requirement in remote areas are the...
Mobile advertising, social media and programmatic buying to drive 17% growth in digital in 2015 According to ZenithOptimedia’s new Advertising...
December 9, 2014 by MediavataarMe News Desk | Leave a Comment
Non-existent translation budgets are forcing the majority of marketers to address their audience in English despite nearly half of some...
December 8, 2014 by MediavataarMe News Desk | Leave a Comment
The FMCG market is being disrupted on several fronts; by retailer brand and category strategies around private label, increasing consumer...