17 Apr 2026 18:22
Advertising & Marketing
November 16, 2015 by MediavataarMe News Desk | Leave a Comment
Millennials fascinate marketers and retailers. These young consumers make up nearly a quarter of the population and already spend about...
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InnJoo ties up with Souq.com for Fire Plus smartphone launch in KSA InnJoo expands the family of its Fire series...
Consumer confidence throughout the European region continued its steady, uphill climb in the third quarter, as 21 of 32 markets...
November 15, 2015 by MediavataarMe News Desk | Leave a Comment
Marketers often want consumers to see products as novel, and a new study in the Journal of Marketing shows them...
Before telling the world about their innovation-in-progress, companies should carefully weigh the costs and benefits. As a company nears completion...
November 12, 2015 by MediavataarMe News Desk | Leave a Comment
The findings from our AdReaction Video study have been widely reported, but the focus has been on time spent on...
