26 Jan 2026 11:34
Advertising & Marketing
January 9, 2018 by MediavataarMe News Desk | Leave a Comment
Kantar, WPP’s data investment management division, today announced the launch of Kantar Consulting, a specialist sales and marketing consultancy designed...
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January 8, 2018 by MediavataarMe News Desk | Leave a Comment
Market segmentation is all set to change with the advent of the ‘super consumer’. Traditional marketing too will undergo an...
Conventional wisdom doesn’t always match up with reality It is common knowledge that US consumers fill their waking hours with...
January 7, 2018 by MediavataarMe News Desk | Leave a Comment
Full flight of 519 fans depart to cheer on UAE team at Gulf Cup finals Emirates’ special A380 flight to...
20-Country study finds personality is more important than good looks in a romantic partner Men and women in Egypt and...
As marketers seek greater accountability in today’s increasingly omnichannel shopper landscape, demand for outcome-based return-on-investment (ROI) measurement has become more...
