06 Nov 2024 03:16
Advertising & Marketing
May 12, 2016 by MediavataarMe News Desk | Leave a Comment
There has been a stark rise in loyalty programme membership among the UAE affluent middle class since 2014, particularly in...
Read more »
The stunning success of Donald Trump’s earned media strategy proves that social media and content marketing work when brands are...
Television & Cinema
As one of the most keenly anticipated U.S. elections in decades draws closer, CNN International is launching a new nightly...
We often talk about “brand” as if it is one thing. It’s not of course – in fact, the meaning...
They are the universal themes that dominate human consciousness everywhere on earth: the lens through which we understand ourselves and...
May 11, 2016 by MediavataarMe News Desk | Leave a Comment
One of the major trends shaping consumer behaviour today is that, while the desire for status hasn’t gone away and...